corporActiva
emotions in motion
We think, develop and implement experiences.Communication and event programs with a unique character. The value of art, culture and social action are our differential value that allows our clients to stand out ahead of their competition.
Memoir
The Brandery, a NEW DEALDocumentary CheckPoint Charlie- Landscapes in the soul’s frontierThe Brandery, Barcelona's new fashion tradeshowCanal Nord, finalist of the XIV edition of the Zapping AwardsTudor at Malaga Film Festival openingProduction of Custo Barcelona Fashion Show and Party Bread&Butter SummerCirque Du Soleil Parade in Expo Zaragoza 2008Expo Zaragoza 2008 VIP event at Brussels Art and History MuseumCaravana del Agua Expo Zaragoza 2008Private celebration event with Cirque du SoleilTeam building action Banc SabadellDesafío Español CelebrationBanco Santander at Tanger FestivalRoyal Air Maroc at Tanger FestivalDewar's White Label at Malaga FestivalCinco Jotas with Bigas LunaNotte di Gala Bulgari10th Malaga Spanish Film FestivalAgrupació Mútua with the Samuel Eto FoundationExpo Zaragoza 2008 European Promotion Campaign10th Malaga Spanish Film Festival PresentationMasquerade, a night performance by Bacardi & Cirque du SoleilStrategic Alliance between Expo Zaragoza 2008 and Cirque du SoleilCanal Nord TelevisiónAL-PI with the XX Festival Castell de PeraladaSolsticio, a night performance by Bacardi & Cirque du SoleilFBEX and Miquel Alimentació Grup with the Samuel Eto FoundationProject:
Cirque Du Soleil Parade in Expo Zaragoza 2008
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Approach:
Expo Zaragoza 2008 outlines the necessity of integrating new artistic proposals into the programme of events.
Proposal:
Corporactiva suggests to Expo Zaragoza 2008 Cirque Du Soleil’s participation in the creation of a daily parade which would take place during the days of the exposition. Corporactiva’s creative team works together with their counterparts from Cirque Du Soleil in the artistic conception of a daily parade for Expo Zaragoza 2008. The awakening of the snake is the name of the parade that has been performed daily around the facilities of Expo Zaragoza 2008, under the artistic direction of Cirque Du Soleil. The artistic conception, done with Corporactiva, has developed the legend of the Awakening of the snake, using the symbolism of the waters, that when combined bring life, in a daily one-hour unique show.
Expo Zaragoza took place from June 14th to September 14th 2008, having received more that 5.6 million visitors.

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