corporActiva
emotions in motion
We think, develop and implement experiences.Communication and event programs with a unique character. The value of art, culture and social action are our differential value that allows our clients to stand out ahead of their competition.
Memoir
The Brandery, a NEW DEALDocumentary CheckPoint Charlie- Landscapes in the soul’s frontierThe Brandery, Barcelona's new fashion tradeshowCanal Nord, finalist of the XIV edition of the Zapping AwardsTudor at Malaga Film Festival openingProduction of Custo Barcelona Fashion Show and Party Bread&Butter SummerCirque Du Soleil Parade in Expo Zaragoza 2008Expo Zaragoza 2008 VIP event at Brussels Art and History MuseumCaravana del Agua Expo Zaragoza 2008Private celebration event with Cirque du SoleilTeam building action Banc SabadellDesafío Español CelebrationBanco Santander at Tanger FestivalRoyal Air Maroc at Tanger FestivalDewar's White Label at Malaga FestivalCinco Jotas with Bigas LunaNotte di Gala Bulgari10th Malaga Spanish Film FestivalAgrupació Mútua with the Samuel Eto FoundationExpo Zaragoza 2008 European Promotion Campaign10th Malaga Spanish Film Festival PresentationMasquerade, a night performance by Bacardi & Cirque du SoleilStrategic Alliance between Expo Zaragoza 2008 and Cirque du SoleilCanal Nord TelevisiónAL-PI with the XX Festival Castell de PeraladaSolsticio, a night performance by Bacardi & Cirque du SoleilFBEX and Miquel Alimentació Grup with the Samuel Eto FoundationProject:
Strategic Alliance between Expo Zaragoza 2008 and Cirque du Soleil
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Approach:
Expo Zaragoza 2008 outlines a two-fold requirement: that of integrating new artistic proposals into the programme of events, and the desire to develop an attractive, solid project for its European promotion.
Proposal:
Corporactiva, Cirque du Soleil's collaborator in Spain, put forward a project made up of two complementary elements. Firstly, agreement was reached for Expo Zaragoza 2008 to sponsor Cirque du Soleil's 2006-2007 European Tour to be combined with a public-relations campaign directed and coordinated by Corporactiva focusing on the cities taken in by the tour: Brussels, Madrid, Frankfurt, Düsseldorf, London and Paris. Secondly, Corporactiva's creative team is working with their counterparts from Cirque du Soleil on an artistic concept and the subsequent production of a daily parade at Expo Zaragoza 2008.

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